Master Performance Marketing Course in Vesu
Master advanced media buying, custom conversion funnel architectures, data attribution modeling, and high-yield ROAS balancing with 100% practical 1-on-1 mentorship.
Course Overview
Curriculum Roadmap
Module 1: Module 1: Conversion Funnels, Landing Pages & Ad Creatives
- What performance marketing actually is: direct-response ads, conversion goals, and how to measure success from the start
- Landing page structure: what makes someone fill a form or buy — headline placement, social proof, button text, and form length
- Writing ad hooks: how to frame an ad so it stops the scroll — angle selection, short-form video structure, and static image formats
- Conversion Rate Optimization (CRO): using heatmaps to find where users drop off, and running A/B tests to fix it
Module 2: Module 2: Tracking Setup with Google Tag Manager (GTM) & GA4
- Google Tag Manager basics: what it is, how to install it on a website, and how to set up triggers for button clicks, form submits, and page views
- Conversion tracking: placing the right tracking tags so Google Ads and Meta Ads know when a lead or sale actually happened
- Google Analytics 4 (GA4): setting up data streams, creating custom events, building reports, and filtering out your own visits from the data
- Attribution models explained: First-Touch, Last-Touch, and Data-Driven — which channel gets credit for a conversion and why it matters
Module 3: Module 3: Google Ads — Search, Display & Performance Max
- Account setup: structuring campaigns, ad groups, and billing correctly before spending a single rupee
- Smart Bidding strategies: when to use Target CPA, Target ROAS, or Maximize Conversions — and how much data each one needs before it works
- Performance Max (PMax) campaigns: how to set up asset groups, give Google the right audience signals, and interpret the limited reporting it gives you
- Keyword research and match types: building a keyword list by intent, using negative keywords to stop wasting budget, and improving Quality Score to lower your cost per click
Module 4: Module 4: Meta Ads Manager — Facebook & Instagram Campaigns
- Meta Pixel and Conversions API (CAPI): setting up browser-side and server-side tracking so Meta gets accurate conversion data even with ad blockers or iOS restrictions
- Audience building: creating custom audiences from website visitors or customer lists, and building Lookalike Audiences to find new people similar to your best customers
- Budget control: understanding Campaign Budget Optimization (CBO) vs. Ad Set Budget Optimization (ABO) and when to use each one
- Scaling campaigns: how to increase budgets without breaking a working campaign — horizontal scaling (duplicating ad sets) vs. vertical scaling (gradual budget increases), and when to refresh creatives
Module 5: Module 5: AI Tools, Campaign Reporting & Final Project
- AI for performance marketing: using tools like ChatGPT and Meta Advantage+ to write ad copy variations faster, analyze competitor ads, and spot trends in campaign data
- Building a campaign report: creating a clear spreadsheet or dashboard that shows ad spend, leads or sales generated, cost per lead, and actual ROAS — the kind a client or employer expects
- Final live campaign project: planning, launching, and presenting a complete multi-platform campaign with real budget, real tracking, and real data
- Mock interview prep: walking through common performance marketing interview questions, portfolio review, and how to pitch freelance services
Meet Your Mentors
Taiyeb Khumri
Founder and Lead Educator at NodeToLearn
Taiyeb Hariyanawala is the Founder and Lead Educator at NodeToLearn, a premier computer education institute based in Nanpura, Surat. With a deep specialization in digital marketing, video editing, and full-stack software development, Taiyeb integrates cutting-edge AI-driven workflows and agentic automation into professional technical training. Committed to academic excellence, he has implemented ISO 21001:2018 certification standards to provide industry-leading curricula in Python, Flutter, and web technologies. His mission is to bridge the gap between complex IT concepts and practical application for the next generation of digital creators and developers.
View LinkedIn ProfileWho is this for?
This course is a good fit for: entrepreneurs or business owners who are already spending on ads but aren't sure if the money is working; digital marketers who know the basics but want to move into roles focused on paid ads and measurable results; e-commerce sellers who want to run their own Google or Meta campaigns instead of outsourcing everything; and freelancers or consultants who want to offer performance marketing as a high-value service. You don't need a degree or coding knowledge — but you should be comfortable using a computer and genuinely curious about data and numbers.
Career Opportunities
Prerequisites
Basic computer literacy and general internet surfing familiarity. Completion of a foundational digital marketing track is recommended but not mandatory.
Tools Covered
Certification
ISO 21001:2018 Certified Professional Performance Marketing Specialist Certificate
Earn a certificate that actually holds weight in the industry.
Our institutional evaluation is strictly project-backed to maintain absolute industry authority and prevent unverified credential inflation. To qualify for your credential, you must successfully submit a final technical performance portfolio featuring a complete, live conversion funnel layout design, a verified Google Tag Manager configuration map tracking complex custom events, and a comprehensive data scaling playbook detailing exact vertical/horizontal budget metrics loops. Upon successful panel review, you will be issued an official ISO 21001:2018 Certified Professional Performance Marketing Specialist validation, containing a unique global tracking identification number that digital agencies, corporate brands, and international enterprise networks can instantly verify online.
Our Training & Placement Methodology Trusted Process
We maintain full transparency in our curriculum delivery and placement assistance. Our certification is backed by rigorous live-project evaluations and our placement claims are verified by our extensive network of hiring partners across Surat.
Real-World Curriculum
Our syllabus is continuously updated based on direct feedback from industry HRs and Senior Tech Leads to ensure market relevance.
Placement Process
100% placement assistance isn't just a promise; it includes mandatory resume building, mock technical interviews, and direct employer referrals.
Expert Led Sessions
Classes are solely conducted by working professionals with a minimum of 5+ years of active industry experience in their respective domains.
ISO 21001:2018 Certified
Our educational management system is officially certified, guaranteeing international standards in training quality and student assessment.
Transparent Certification Process
Frequently Asked Questions
Why Study in Vesu?
Best Performance Marketing Course Classes Near Vesu, Surat
Searching for the absolute best Performance Marketing Course training institute near Vesu? NodeToLearn is located just 4km away. Our state-of-the-art campus is a quick 10-minute drive from the heart of Vesu, making it incredibly easy for students and working professionals to upgrade their skills with flexible evening or weekend batches.
We believe your education shouldn't be limited by exhausting travel. Situated minutes from premium local landmarks like VIP Road, Vesu Canal Road, Someshwar Junction, and Reliance Market, our campus delivers industry-grade tech training right in your neighborhood.
- Hyper-Local Advantage: Spend less time in traffic and more time building code with a seamless 4km commute.
- Prime Accessibility: Effortless transit connections for students joining us from VIP Road, Bharthana, and Piplod.
- 100% Placement Support: Master modern tech stacks on live production projects and secure your place in Surat's booming IT sector.
Don't settle for average training. Join the top-rated Performance Marketing Course program near Vesu and kickstart your IT career with NodeToLearn today!
We also offer this course in:
Course Features
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Duration4 Months
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LevelAdvanced
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CertificationISO 21001:2018 Certified Professional Performance Marketing Specialist Certificate
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PaymentEMI Option Available
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Career100% Placement Assistance
NodeToLearn Certified Students
Join hundreds of students who have successfully completed their training and earned their industry-recognized certificates.
Abbas Channiwala - Graphic Designing
Tanzil Malik - Digital Marketing
Sarvesh Kumar - Tally Prime With GST
Sahima Dhandhuwala - Graphic Designing
Aara Mansuri
Mufaddal Kotawala - Video Editing & Graphic Designing
Hussain Jabrot - Advance Excel
Mehlam Songadhwala - Graphic Designing
Murtaza Bookwala - Graphic Designing
Ibrahim Kaukawala - Basic Computer (CCC)
Mufaddal Hakimji - Video Editing & Graphic Designing
Madni Shaikh - Graphic Designing & Video Editing
Aliasgar Acharwala - UI/UX Designing
Zahra Hathiwala - UI/UX Designing
Pratham Pastagiya - Tally Prime With GST
Abbas Channiwala - Graphic Designing
Tanzil Malik - Digital Marketing
Sarvesh Kumar - Tally Prime With GST
Sahima Dhandhuwala - Graphic Designing
Aara Mansuri
Mufaddal Kotawala - Video Editing & Graphic Designing
Hussain Jabrot - Advance Excel
Mehlam Songadhwala - Graphic Designing
Murtaza Bookwala - Graphic Designing
Ibrahim Kaukawala - Basic Computer (CCC)
Mufaddal Hakimji - Video Editing & Graphic Designing
Madni Shaikh - Graphic Designing & Video Editing
Aliasgar Acharwala - UI/UX Designing
Zahra Hathiwala - UI/UX Designing
Pratham Pastagiya - Tally Prime With GST
Abbas Channiwala - Graphic Designing
Tanzil Malik - Digital Marketing
Sarvesh Kumar - Tally Prime With GST
Sahima Dhandhuwala - Graphic Designing
Aara Mansuri
Mufaddal Kotawala - Video Editing & Graphic Designing
Hussain Jabrot - Advance Excel
Mehlam Songadhwala - Graphic Designing
Murtaza Bookwala - Graphic Designing
Ibrahim Kaukawala - Basic Computer (CCC)
Mufaddal Hakimji - Video Editing & Graphic Designing
Madni Shaikh - Graphic Designing & Video Editing
Aliasgar Acharwala - UI/UX Designing
Zahra Hathiwala - UI/UX Designing
Pratham Pastagiya - Tally Prime With GST
Real Students, Real Impact
Hear directly from our alumni about their learning journey and career transformation with NodeToLearn.
"A life-changing experience!"
"Very good place to learn any course including school computer syllabus they provide quality teaching and after course they also provide job assistance and there teaching methods are so friendly this is the best computer classes in surat"
Rajan Panchal
"I’m learning from Taiyeb sir, and even though I’m in a different country, he always manages his time and provides me with the best practical knowledge and guidance."
Jamila Kubbawala
"I recently joined NODETOLEARN COMPUTER EDUCATION in Nanpura for the Flutter Application Development course, and I’m really satisfied with my learning experience. I travel all the way from Inderpura, Zampa Bazaar to Nanpura specifically for NODETOLEARN, and I feel the journey is completely worth it because of the quality of training and practical learning provided here. The Flutter Application Development course provides a good understanding of Flutter, mobile app development, cross-platform app development, application development, UI/UX implementation, Dart programming, app design, and real-world development concepts. The instructors explain concepts clearly and focus on practical training, which makes it easier to understand the development process and build useful applications. I would recommend NODETOLEARN COMPUTER EDUCATION in Nanpura, Surat to students and beginners looking for Flutter training, mobile application development courses, app development classes, computer courses, and professional IT training in Surat. If you are searching for Flutter classes in Surat, Flutter app development training, mobile app development courses in Nanpura, or a computer training institute in Surat, NODETOLEARN COMPUTER EDUCATION is definitely worth considering."
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"I recently joined NODETOLEARN COMPUTER EDUCATION in Nanpura for their Video Editing and Digital Marketing course, and I’m genuinely happy with my experience so far. I travel all the way from Inderpura, Zampa Bazaar to Nanpura specifically to attend my classes at NODETOLEARN, and I feel the journey is worth it because of the quality of learning and practical guidance provided here. The Video Editing course is helping me understand professional video editing, while the Digital Marketing course is giving me valuable knowledge about Social Media Marketing, SEO, content marketing, online branding, digital advertising, and other important digital marketing skills. The teaching approach is easy to understand, practical, and focused on developing real-world skills rather than just theoretical knowledge. I would definitely recommend NODETOLEARN COMPUTER EDUCATION in Nanpura, Surat to students and beginners looking for a good computer training institute, digital marketing institute, video editing institute, professional computer courses, and skill development courses in Surat. If you are searching for Digital Marketing classes in Surat, Video Editing classes in Surat, SEO training, Social Media Marketing training, or computer courses in Nanpura, NODETOLEARN COMPUTER EDUCATION is definitely a place worth considering."
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"I had an amazing experience at Nodetolearn Computer Classes in Begumpura, Surat. I enrolled in both the Graphic Designing and Video Editing courses, and I must say, the quality of teaching and hands-on experience was outstanding. The instructors are highly skilled and patient, ensuring each concept is explained in detail. The practical sessions helped me build my skills and gain confidence in using industry-standard tools like Adobe Photoshop, Illustrator, Premiere Pro, and more.
The classroom environment is friendly and well-equipped, making learning enjoyable and efficient. I also appreciate the personalized attention given to each student, which really helped me grasp complex topics easily.
If you're looking for top-notch computer classes in Surat, especially for graphic design and video editing, I highly recommend Nodetolearn. It’s definitely one of the best places to enhance your skills and kickstart a career in the creative field!"
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"I have recently joined at NodeToLearn computer classes and to be honest this is the best computer classes in surat as here faculty are so supportive and nice that they teach in such a good manner with their experience and knowledge they sculpt the student in such a good way that they get placed at high salaried position in company they also provide job assistance and to by far this is the best computer classes in salabatpura near begumpura"
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